Hotel brokerage · Advisory · Operator search

Hotels, discreetly brokered —
from city hotels to resorts.

Hotel broker for Germany, Spain and Europe

Sale, lease and operator search for city hotels, resorts and hotel portfolios in Germany, Spain and selected European markets — off-market and personally managed. For distinctive properties, we also develop positioning, operator concept and marketing.

105 hotels in 3 current portfolio mandates Germany · Spain · selected European markets
Track Record
105
Hotels
Current portfolio mandates
approx. €150m
Transaction volume
completed · cumulative
222
Rooms
Selected single-asset lease
8
Markets
Europe · project-based
10+
Years
Specialising in hotels
View selected concepts & case studies →
What we broker

Every hotel has its market.

City hotel in a central location

City and business hotels

The core of our track record: properties with around 30 to more than 220 rooms — sold, leased or handed over to new operators.

Resort on the Mediterranean coast

Resorts and holiday hotels

In Spain, on Europe’s coasts and in Germany — for owners who want to sell, lease or change operator.

Resorts & coastal hotels →
Several city hotels of a portfolio

Hotel portfolios

From several properties to large packages — currently 105 hotels in three ongoing mandates.

Distinctive hotel in a historic villa

Distinctive properties

Historic buildings, unusual locations, properties in need of repositioning: here we additionally contribute concept, operator selection and marketing strategy.

Concepts & case studies →

City hotel or resort: it always starts with the question of which buyer, tenant or operator fits your property.

How can we help?

One point of contact — three perspectives.

Historic hotel façade
Hotel Owners

Sell, lease or replace the operator.

Discreet off-market brokerage for owners who prefer to act confidentially, without public marketing.

  • Sell a hotel
  • Lease a hotel
  • Find a new operator
Present a hotel confidentially →
Elegant hotel lounge
Investors

Hotel investments off the market.

Access to off-market opportunities in Germany, Spain and selected European markets — matched to your profile.

  • Buy a hotel
  • Investment opportunities
  • Off-market access
Define a search profile →
Hotel staircase
Operators

New locations and expansion.

We connect operators with suitable properties — from lease to management agreement.

  • New locations
  • Lease & management
  • Expansion
Request Operator Search →
Hotel Brokerage

Sell or lease — discreetly.

Discreet off-market brokerage: a targeted approach to suitable buyers, operators and investors instead of public marketing — through a personal network and in confidential communication.

From a structured operator and investor search to support through negotiation and transaction.

Services in detail
For owners · buyers · operators · tenants · investors
Germany · Austria · Switzerland · France · Belgium · Netherlands · Spain · Morocco
References

Selected Transactions & Mandates.

From city hotels to portfolio transactions spanning numerous properties — in Germany, Spain and selected European markets. Ongoing mandates are treated confidentially.

Hotel sale Hotel lease Operator Search Operator change Hotel portfolios Advisory & repositioning
Selected Case Studies
Completed

Goethe Hotels

Frankfurt am Main · Hotel sale · 111 rooms · €12.5m
Mandate
Hotel Brokerage
Challenge
Confidential sale without public marketing
Approach
Positioning · targeted buyer search · negotiation
Result
Successful transaction
Completed

Soibelmann Hotel

Bad Alexandersbad · Operator & lease · 114 rooms
Mandate
Operator Search & Brokerage
Challenge
Find the right operator for the asset
Approach
Operator selection · structuring · lease model (OYO)
Result
Successfully leased
Ongoing

Confidential Portfolio

Germany · 3 ongoing portfolio mandates
Mandate
Hotel Brokerage & Advisory
Challenge
Confidential portfolio transaction
Approach
Off-market approach to operators & investors
Result
Ongoing · confidential
Selected Portfolio Transactions
Completed
OYO · Germany
7 Hotels
Portfolio Transaction
Completed
Hagedorn Hotels · Germany
Hotel Portfolio
Operator / Lease Transaction
Selected Single Asset Transactions
Groß-Gerau
Soibelmanns Best Value Hotelformerly Best Western
Sale · 60 KeysCompleted
Frankfurt am Main
Ibis Styles by Accor
Lease · 94 roomsCompleted
Neu-Isenburg
Former Best Western HotelOn behalf of a listed real estate holding
Lease · 222 roomsCompleted
Dietzenbach
Mainstreet HotelOn behalf of a listed real estate holding
Sale · 63 roomsCompleted
Show further references and ongoing mandates
Hamburg
Aparthotel am Südkanal
LeaseCompleted
Essen area
Hotel, north
Lease · 100+ roomsCompleted
Munich area
City hotel
Lease · 100+ roomsCompleted
Leipzig area
Airport Hotel
Lease · 100+ roomsCompleted
Selected Hotel References
Germany
TRIP INN
Several hotel deals successfully closed
Confidential Mandates · Ongoing
Ongoing
Hotel Resort · Berlin Region
155 Keys
Hotel Brokerage · Confidential Mandate
Ongoing
Airport Hotel · Munich Region
150+ Keys
Hotel Sale · Confidential Mandate
Ongoing
Alicante area · Spain
101 Keys
Hotel Sale · Confidential Mandate
Ongoing
San Vicente · Alicante
approx. 50 Keys
Hotel Project · acquisition · Confidential Mandate
Pipeline · In Preparation
Pipeline
Morocco
Hotel Projects
In the pipeline · confidential
Under Review
Spain
Hotel Portfolios
Under review · due diligence · confidential
Ongoing and planned mandates shown without names, locations or volumes · Details confidential

Confidential mandates and non-approved transactions are, as a matter of principle, not published. Reference contacts are provided upon prior consent, in a personal conversation.

Operator brands in advised transactions
Accor OYO TUI B&B Hotels TRIP INN Hotels

„Beste Makler, wenn’s um Verpachtung oder Verkauf geht. Professionelle, schnelle Abwicklung und Erreichbarkeit. Erst durften wir uns über einen Top-Pächter freuen und im zweiten Schritt dann der Verkauf.“

Jan Henning
Google review

„Nowa Hotel Real Estate stand uns als kompetenter Partner bei der Verpachtung zweier Stadthotels in Frankfurt erfolgreich zur Seite.“

Michael Staehler
Google review

„Super Zusammenarbeit!“

Philip Garbotz · TUI
Google review

We deliberately keep only a few public reviews: most of our mandates are handled confidentially, and we do not disclose client or investor names for reasons of discretion and competition. We provide full references, with prior consent, in a personal conversation.

See all reviews on Google →

Google reviews of our German cooperation partner, Nowa Hotel Real Estate.

Staircase and lift – step by step to the hotel product
Hotel Concepts

Turning a property into a hotel product.

We develop and position hotel products — from concept and target group to operator requirements and viability. Strategy comes first; design is part of it.

01

Concept development & analysis

Several repositioning scenarios, compared on marketability, capital requirement and return profile.

02

Investment calculation

Full CapEx calculation down to fit-out level — furniture, technology, FF&E, soft goods — as an editable model.

03

Product research

Selection of brands, suppliers and products matching the concept, price level and investment budget.

04

Forecasting

Multi-year forecasts with worst, base and best case — including the ramp-up curve after reopening.

05

Operator analysis

Assessment of suitable operators by creditworthiness, track record, brand fit and lease model.

Arrange a confidential conversation View concepts & case studies →
International · Ceuta

A bridge between two continents.

Our head office in Ceuta sits on the Strait of Gibraltar — the geographic bridge between Spain, Europe and North Africa. Germany and Spain remain our core markets.

From here we are deliberately expanding towards Morocco and North Africa — a strategic target market we are building up. Ceuta’s location is not a symbol but real access: to owners, projects and partners on both sides of the strait.

Germany Austria Switzerland France Belgium Netherlands Spain Morocco
Additional markets on a project basis.
Map: location of Ceuta at the Strait of Gibraltar – connecting Morocco, Spain and Germany
Rudi Toni Nowaczyk – Founder & Managing Director, NOWA HOTEL LICENSE
Rudi Toni Nowaczyk
Founder & Managing Director
Hotel Brokerage · Operator Search · Hospitality Advisory
In real estate since 2009. More than 10 years specialising in hotels, hotel transactions and operator solutions.
Bachelor's in Information Science · focus on real estate and investment
About

Personally led, internationally minded.

NOWA HOTEL LICENSE is an independent, internationally active hotel brokerage & advisory — from city hotels to resorts. We combine many years of experience in the real estate and hotel sector with a proven track record and a personal network of operators, owners and investors — with roots that go back generations in hospitality.

Personally guided throughout the entire process — from first assessment to closing.

We introduce our team at nowa-hotel.com/team ↗.

2009
Real estate · Mallorca
2012
Real estate · Germany
2016
Specialisation: hotels
2024
Return to Spain

„My focus was early on real estate and investment; hotels became my specialisation. Today I pair a personal network of owners, operators and investors with an analytical, structured way of working — in hotel brokerage, advisory and operator solutions, every transaction personally guided."

Real Estate
Assets & transaction
Investment
Perspective & structure
Hotel Advisory & Brokerage
Operations & brokerage
Technology · Complement to advisory

Tools that work in operation.

As a complement to brokerage and advisory, we apply technology where it supports hotel operations, marketing and transactions.

Contact

Let’s talk about your hotel.

Personal, confidential and international. We look forward to discussing your hotel, project or expansion.

Locations & contacts
Head Office · Spain
Nowa Hotel License S.L.
Rudi Toni Nowaczyk
Calle Teniente Arrabal 2, BAJA – LOCAL 1
51001 Ceuta, Spain
Rudi Toni Nowaczyk
Germany · Cooperation partner
Nowa Hotel Real Estate
Maximilian Nowaczyk
Design Offices Köln Dominium
Tunisstraße 19–23
50667 Köln
Advisory meetings · international

In addition to our head office in Ceuta, we offer personal appointments in numerous cities — in booked offices and meeting rooms, by arrangement: in Spain, among others, Madrid, Barcelona, Valencia, Bilbao, Marbella, Mallorca and Alicante; internationally, among others, Paris, Monaco, Zurich, Vienna, Amsterdam and Brussels, as well as Frankfurt, Munich, Berlin, Hamburg, Düsseldorf and Cologne.

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